GAMEKILLERS
For those that turn game on into game over.
Gamekillers was a campaign to hero the different makers and ruthless finishers, and I had the opportunity to build out the concept and its language.
Nike creative teams coordinated between Amsterdam and Portland with me to oversee messaging, producing shoots in London, Turin, Paris, Los Angeles and Barcelona for this game-killing campaign for Nike Football featuring Mercurial and PhantomVNM boots.
PROJECT OVERVIEW
Client: Nike
Date: Spring-Summer 2018
Services: Copywriting, Creative Direction
For those that turn game on into game over.
Gamekillers was a campaign to hero the different makers and ruthless finishers, and I had the opportunity to build out the concept and its language.
Nike creative teams coordinated between Amsterdam and Portland with me to oversee messaging, producing shoots in London, Turin, Paris, Los Angeles and Barcelona for this game-killing campaign for Nike Football featuring Mercurial and PhantomVNM boots.
PROJECT OVERVIEW
Client: Nike
Date: Spring-Summer 2018
Services: Copywriting, Creative Direction